In celebration of Negroni week, Bartenders Pasan Wijesena from Earl’s Juke Joint and Cara Devine from Bomba Rooftop have reinvented the classic Negroni cocktail.
The drink is called The Artemis and is a clever twist on the Adonis cocktail and a Negroni. When you drink the Artemis you’ll notice a rich and nutty flavour, a bitter edge from the Campari and added spice from the Vermouth.
Pasan Wijesena, Earl’s Juke Joint, said: “Coming together with Cara to make the Artemis demonstrates the creative potential of mixology. The cocktail pays homage to both our bars. We named it ‘Artemis’ as the legend goes that Greek God Artemis killed Adonis – this cheeky name is representative of the cocktail.”
Cara Devine, Bomba Rooftop Bar, said: “A Negroni is a three-ingredient masterpiece and its simplicity makes it the perfect cocktail to experiment with. However, it wasn’t easy, as the Negroni is iconic purely for its simplicity. We hope our twist lives up to the original and inspires people to enjoy it – in the name of charity.”
The Artemis Recipe
Ingredients
• 45ml amontillado sherry
• 25ml Campari
• 25ml Cinzano Rosso
• 2 dashes of orange bitters
• Lemon zest
Method
- Combine ingredients in a vessel and mix.
- Line a bottle with melted beeswax.
- Add mix to the bottle once the wax has cooled.
- Let it rest for at least 48 hours – longer is better.
- When ready to serve, add to a mixing glass and stir over ice to chill and dilute.
- Strain into glass. Garnish with lemon zest oils, and discard the peel.
For more information about what’s happening during Negroni Week visit www.negroniweek.com and follow #NegroniWeek #CampariNegroni #Negroni #Campari #Imbibe @Campariofficial and @campariau.
About the Negroni
It was around the year 1919 in Florence when Count Camillo Negroni contemplated ordering an Americano cocktail but decided it was time for a change. He requested it with a touch of gin, instead of soda, inspired by his last trip to London and its prevalent gin scene. The bartender was pleased to honour Count Camillo Negroni’s request and added an orange garnish rather than the lemon wedge of the Americano to signify the new drink he had created. In Florence, the Count’s ‘usual’ became known as Count Negroni’s Americano, or the “Americano with a touch of gin”, but whatever it was referred to as back then, the Negroni was born.
The Negroni is now one of the most famous contemporary classic cocktails. Anywhere you go in the world, you will find a mixologist who can make you the iconic Negroni. The original recipe, the perfectly balanced combination of equal parts of Campari, Red Vermouth and London Dry gin, is almost a century old and continues to be enjoyed today.
The International Bartenders Association (IBA) lists Campari as an official ingredient of the Negroni, and thus, there is no Negroni without Campari! For more information visit www.campari.com.
About Campari
Campari is a contemporary and charismatic classic. The secret recipe, which has remained unchanged, originated in Novara in 1860 and is the base for some of the most famous cocktails around the world, Campari is an alcoholic spirit obtained from the infusion of bitter herbs, aromatic plants and fruit in alcohol and water. With its vibrant red colour, intense aroma and inspiring flavour, Campari has always been a symbol of intrigue and pleasure, which unfurls itself into a captivating drinking experience. These are the values that have made the Campari brand famous throughout the world as an icon of passionate Italian style and excellence.
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